WE STRIVE TO SEE THINGS DIFFERENTLY...
...And we get really excited about looking outside of the brand bubble for real-life cues that have a serious impact on your brand's acceptance, sell-in and sell-through.
We act on what matters most. Kovner & Company identifies what's most important to your best customers, regardless of whether they are wholesale, retail, direct or distribution. Then we find out where each of your key audiences priorities intersect. All strategy is built on these findings. We call it the Intersection of Interests™, and it's a proprietary tool available exclusively to Kovner & Company clients.
The Intersection of Interests...
Provides a roadmap
Identifies "gotta have" versus "nice to have"
Contains time and money invested
Increases effectiveness and ROI
OUR PROMISE TO YOU...
Kovner & Company will design strategy tied to business objectives.
We will create benchmarks to ensure day-to-day activity supports strategic and revenue goals.
We will evaluate and refine on an as-needed basis.
We will be 100% transparent, even when no one else will.
We will not be paycheck-players. We are entrepreneurial at heart, in mind and in practice.
We will respect your business as if it's our own...because without your success, we have no business.